So the long-awaited music videos for the song! Mayday has rewarded our patience with not one but two music videos!
I really like this song. It is a totally brain-washing song. I was ‘动次动次动次动次’ the entire month of June. I like how Mayday has subverted the usual Chinese love song genre. Usually, Chinese popular songs are about LOVE. There are so many ’emo’ love songs which pander to the heartbroken crowd. The slow love ballads are very popular as they ‘nurse’ broken hearts through music. These love songs talk about emotions associated with failed romantic relationships. Some people find that these songs provide a source of comfort or even ‘catharsis’ as the song lyrics describe their pain accurately. However, many of these slow love songs just make the heartbroken souls more sad – so sad that they may just want to jump off a cliff.
To borrow a journalist’s term, these slow love songs are called ‘跳楼歌’ (‘Jump off a building song’). There are some famous ‘跳楼歌’ in the Mandopop industry like Mr Jay’s 说好的幸福, A-mei’s ‘解脱’, Stefanie Sun’s ‘我不难过’ and the list goes on and on. Just check out the top dedications which are frequently sung during karaoke sessions. This phenomenon of listening to slow love songs which narrate feelings of heartbroken-ness is simply sadistic. When you are feeling sad after a failed relationship, why would you want to listen to a song which reiterates your sadness? This sadism is echoed in Mayday’s song! Don’t listen to a slow song when you are miserable! Rock on and listen to something upbeat! I love the lyrics as they are a tongue-in-check commentary of the perverse ‘slow love ballads’ trend.
The song starts off by illustrating the common behavior of a heartbroken soul: 你哭的太累了你伤的太深了你爱的太傻了你哭的就像是末日要来了. There are the usual references to crying, sobbing and acting as if a failed relationship marks the end of the world. Rather than continuing the tradition of love ballads by describing more depressing scenarios, Mayday intercuts the song by appealing the listener to change the type of music they are listening to – 所以你听慢歌很慢很慢的歌听得心如刀割 是不是应该换一种节奏了？
Usually, the popular love ballads will muse over the reasons – why did the relationship fail? Is it because there is a third party? Is it because the man is not committed? Is it because the woman is too needy? Or it is because both parties are not compatible? And blah blah. Somehow the answers which explain the failure are not important anymore. Ashin just suavely states the reality – 不要再问 谁是对的谁是错的谁是谁非谁又亏欠谁了反正错了反正输了反正自己陪自己快乐 – What is the point of pursuing answers? Who is right? Who is wrong? Who owes who? Nothing matters in the end because one cannot turn back time. So just suck it up and try to move on and be happy.
Other than the witty lyrics, the rhythm of the song is very ‘catchy’. Ashin uses so many repetitions and rhyming terms which make the song so easy to sing along. Repetitions like 我不管你是谁的谁是你的我是我的, 我不管站着坐着躺着趴着都要快乐 and of course this: 让音乐动次动次动次动次快要聋了 and 不管了不想了不等了不要不快乐伤心的人别听慢歌. The repeated terms enhance the sing-along effects of the song.
The combination of witty lyrics and ‘catchy’ melody makes this song so easy to listen to and sing along! So everyone, stop listening to the boring love ballads, dance to ‘伤心的人别听慢歌’ and shout: 不管了不想了不等了此时和此刻不得不去贯彻快乐 不管了不想了不等了不要不快乐伤心的人别听慢歌!
MTV 1: Official theme song for Nowhere 3D Movie (3D電影主題曲)
I was very excited when this video was finally released. However, after watching the video for the first time, I was rather surprised by its artistic concept. Mayday has broadened the definition of ‘伤心’ or ‘sadness’ to include not just sadness due to failed romantic relationships but other forms of sadness like: a child’s sadness due to her parent’s endless conflicts, a man’s sadness due to unhappiness at work, a woman’s sadness due to her dissatisfaction with her body and a student’s sadness due to the meaningless pursuit of academic excellence. The video illustrates how these four protagonists experience great sadness and unhappiness as a result of their miserable situations. However, the pace of the video slows down as it is narrating their stories. Hence, the slow pace of the video does not sync with the fast-paced music. Consequently, the video becomes rather disjointed because of the incongruous pairing of the music and images. Usually, a fast-paced song is accompanied with fast editing of images. However, the narrative element of the video employs slow cuts and edits which do not complement the upbeat rhythm of the song. The images appear static in contrast to the fast melody. Despite some flaws, the video tries to depict the ‘human condition’ in a thought-provoking manner – the banes of everyday life. When the protagonists mouth the lyrics robotically, they look like mannequins who represent the everyday man who encounters the same set of problems daily. Most of us have become puppets or slaves as we try to conform – study useless subjects in order to secure a stable job in the future, work in an oppressive office environment without any autonomy and diet to achieve that ‘desired-socially approved’ body shape. So while listening this ‘brain-washing’ song, perhaps you can ask yourself if you have been ‘brain-washed’ by society in act in ‘socially-approved’ ways every single day?
MTV 2: Coca Cola Version (可口可乐版)
The second video is a more common music video from Mayday’s repertoire of fast rock songs. The video basically promotes Coca Cola shamelessly as the song is a theme song for the product. The product endorsement is showcased everywhere in the video. The video resembles 放肆’s music video which also features strong commercial endorsement of Pepsi. I am not being critical of the commercialization of the video. I understand that Mayday needs to earn some money. And Ashin looks absolutely dashing in the video. So who is complaining? No one!
So two music videos for a fantastic song! Thanks Mayday!